Important factors to be ranked high in SEO

You can see two letters of acronyms on the periodic table SEO Search Engine Land In the SEO periodic table, each of the first letters represents an SEO factor, and these factors are directly affecting rankings.

SEO elements need to be perfectly matched

There is no single factor in SEO that will help get rankings in the search engines. Having a great HTML title will not help if a page has low quality content. Having many links will not help you if all are of low quality. Many quality factors combined can increase the success rate, along with the negative factors that will affect the ranking of your website.

Quality Onpage elements

The ranking factors on the search engines are factors that are almost entirely in your control. What kind of content are you writing?

Quality Offpage elements

Offpage ranking factors are those that you may not create. Search engines add this group of factors because the Onpage elements are not enough, and search engines want you to know how to introduce and promote the website for users to know.

Moreover, with the billions of websites available on the Internet today, it is definitely not enough to have a good ranking based on the Onpage factors alone. Therefore, you should add more Offpage elements (introduction, pr) to help search engines determine whether your website is suitable for rankings and valuable to users.

Violations of Google guidelines and ranking penalties

Search engines want people to do SEO because it can help improve their search results. Search engines also provide help in the form of tutorials, blog posts and videos to encourage specific SEO techniques.

However, there are some techniques that search engines consider to be “spam” or “black hat”, violating this may result in your site being penalized for ranking or worse de-indexed by the search engines.

Violations are generally tactics of deceiving or manipulating search engine rankings to deceive users and search engines.

Bloking (the containment)

The blocking element is a new group of factors that determine the ranking of a website. This is a place where web surfers can claim they don’t like a website even if it doesn’t violate any rules.

When a user indicates that he or she doesn’t like a website, that website is less likely to reappear when that user searches again. If the number of people who dislike a website is large enough, the ranking of that website will be adversely affected.

Signals to increase website rankings on Google

UX

Your website must be user friendly. A website that has a good navigation with readers will always have higher ranking opportunities. Conversely, if they enter the website from Google search and then return to the search page, this makes the website underestimated. Because if people can’t find what they’re looking for, they’ll quickly return to Google and Google will give you a bad review of your website.

Your website also needs to pay attention to the loading speed, because the speed of the website is a ranking signal. A bad website will result in a slower crawl rate. This means that Google will index the pages on your website at a slower speed. New posts will take longer to appear in search results. Making your website faster can also help you get natural traffic for your posts faster and lead to better rankings.

Mobile

The importance of Mobile should not be underestimated. This has been further clarified by Google’s recent statement. And now Google is conducting an index test for Mobile, and is expected to officially operate in 2018. This means that Google will crawl your mobile website, analyze its performance and content. If your website is not mobile friendly, it will be a huge loss. Even if you do not focus on the Mobile interface, you will still be poorly rated overall for the website.

Google mission

Google’s mission is to be the largest information organization in the world, and make it popular and useful. They want to build the perfect search engine and help people find what they are looking for. While Google has been changing its algorithms over the years, its mission remains unchanged. The ranking markers are all determined with that mission. So making sure your website and your marketing strategy fit into this goal is always the way to go.

SEO comprehensive

SEO website – If you want to rank high in search engines. Our advice is always: you just need to make sure your website is the best! Do not use any tricks. While these can make your website rank quickly, they usually don’t last very long.

To rank well in Google requires a rich SEO strategy, focusing on every aspect of your website. Technical issues, user experience, content on the website and even website security. To maintain good rankings in Google, we need to always learn and develop – offering comprehensive SEO methods. This approach may be time-consuming, but it will certainly sustain rankings for a long time.

Signals to increase website rankings on Google

Ranking signals or ranking factors are an extremely important base in SEO for search engines to rank for a website.

All of these ranking signals go hand in hand with search engine algorithms. And these algorithms always exist and operate in a mysterious way, and no one can know exactly the factors that determine rankings in search results.

Google’s algorithm is constantly changing and in a year there are about 400 updates. The factors that determine rankings and their impact often change. However, Google still tells us some important factors. And many experiments have shown the important factors and in this article will talk about these most important factors, which have a significant impact on SEO success.

Content

Quality content for the website is one of the most important ranking factors this is always true for keyword SEO strategies or overall SEO. Google reads the content of the website, and determines the content of the website and for which terms will appear in search results based on this content.

So make sure your content uses the target keyword you want to display. The content on your website should always be of sufficient length – more than 300 words. And, the most important thing is that readers can understand and have feelings for your writing. So make sure the article has a good structure, uses grammatically correct words, does not use tricks to copy content.

Links

A second important factor for good ranking is high quality links. To rank well, your website needs to have links from other websites, also known as backlinks. The number of backlinks is very important, as well as the quality of those backlinks. Links from high quality, trusted websites (for example, college websites) will have more impact than links from low quality websites (like gambling or pornography). What is backlink test?

Links from articles on the site are also important, establishing an internal link structure is a great way to improve your rankings. Because if you have a clear internal link structure, search engines will be able to understand your site structure and your important pages will rank better.

Vion accepts to write content for SEO standard website content

Get writing standard SEO content website is a type of content editing service with keywords and optimize the Google navigation article in the best way to respond to that keyword. This is a very good service that helps businesses weather

The society is growing, the users are becoming more and more knowledgeable. The website content is monotonous or trails that are mercilessly eliminated by the market. This is the reason and also the purpose of businesses when aiming to the article content or touch the emotions of viewers.

Kết quả hình ảnh cho chuẩn CONTENT

Great content that you do not incorporate SEO standards is a pity. Writing standard SEO content will be highly appreciated by Google and bring the articles on your website closer to customers.

Why should you care about Google’s algorithm? Because every time Google changes the algorithm will directly affect the rank of your articles and even your website ranking.

While previously black-hat hackers often took advantage of these shortcomings to rank low-quality articles.

Google is increasingly improving its algorithm towards the reader experience through the value of the article. If a good SEO article but not high value, the rankings will gradually be replaced by high quality content articles.

Hình ảnh có liên quan

However, this does not mean that you should write a good article and then WAIT Google to rank your article. I want you to understand that you need to prioritize a standard content article over an SEO tactic.

What is difficult, low competitiveness. What is easy to copy is highly competitive. The less people know it, the higher the chance of success will be.

This is also true for the case of “Standard content writing.” You need to admit that a standard SEO article is not difficult. But to write a standard content article is very difficult. Usually, content writers can never copy it because it’s their own formula and is only for them.

4 tips to help your website rank high on Google

Today, Google seems to have become an integral part of our lives. From finding what to eat today to how to confess effectively or the secret to making money, it is searched on Google.

Not only that, in the race of standard website design SEO, promoting online brands, this search engine also plays a key role, deciding the ranking that appears when the website when users perform the search operation.

So, do you know how to pamper Google to help your website rank high? In this article, we will give you 4 tips to make your website easy to find on Google.

Declare your website with Google

You think Google knows all? True but not enough. Because Google also has some limitations in finding new websites and articles. The downside of this restriction is that if you follow naturally, it takes a lot of time, your website will be found by Google. But there’s good news, you can proactively declare your site to Google. Google Search Console will help you do this quickly and effectively with just a few simple steps.

Implement a backlink campaign
After actively declaring to Google, you must immediately implement a backlink campaign. In the news articles on the website, you should suggest adding a link to refer to the articles with related content. In addition, when sharing information about websites on social networking sites (Facebook, Zalo, Instagram, Medium …), do not forget to insert the website link. When you build a system of hard links that will create a certain reputation for the website, Google will easily find new URLs and index them. On the other hand, readers will be suggested more information for reference.

Select the right keyword
Surely you’ve heard the keyword many times, right? A highly appreciated keyword is a phrase of 3-5 words. If you find keywords that match what people are searching for, Google will understand that your business website is a good candidate for users, and will be given a high ranking priority.

Optimize meta tags
Do you know this information yet? The meta tags (meta description) are also listed by Google in the list of criteria for website ranking. This is the section displayed below the title (the blue text in the image below). According to a certain rule (which probably only Google knows), the length of this meta is often changed. If this meta length was from 230 to 386 characters in the past, in June 2018, it was reduced to 130 characters. To keep up to date with these changes, you need to regularly read the news.

How is the standard SEO article template

This is also a problem that a lot of business people are interested in and especially online business people. In order to develop your website, you need to have standard SEO articles.

That way, the web can attract readers and keep them in the site longer. Specifically to write effective SEO articles, you must master the knowledge and concepts of this article.

Standard SEO article is a simple article that contains information, ideas and content of the article related to a certain keyword. The number of keywords in the article needs to be guaranteed from 500 to 600 words is the standard SEO article. In addition, at the end of each article, you must have the content of sales navigation, to attract and stimulate customers’ needs.

Moreover, the standard SEO article template also needs to ensure the criteria match the needs of readers. If you can achieve these criteria, you will have a successful article, quality assurance and also help your website can be ranked first in the search engines.

Kết quả hình ảnh cho seo

A standard SEO article template needs to ensure all 5 elements: title, short description, introductory paragraph, article body and sales navigation. This is the most complete and accurate definition of a standard SEO article template.

A lot of people still have the habit of putting together an introductory paragraph and a short description. But this will not greatly affect the quality of the article. However, not all articles do so.

For keyword density included in the standard SEO article you should insert keywords in accordance with Google standards.

According to the latest regulation, only four keywords should be inserted in an article. And you should insert in the first two positions is the title in the description. The remaining two positions will be divided equally in the body of the card.

In addition, you can also shred keywords to insert in the article. This is also a pretty effective way you should try.

2 tools to check the best keyword position today

For SEOs, checking keyword position is a must-do every day. There are many ways to check the position of keywords manually, but with a large number of keywords is not feasible at all, why not think about automating this job?

In this article, we will sum up for you the best keyword placement software today.

1. PRORANKTRACKER

Proranktracker is the most professional keyword placement tool. The free version is limited to only 20 keywords and 1 URL. The fee paid is a bit high, the lowest version is 19 USD/month and tends to increase.

For companies, professional, it will help you optimize the job a lot. For individuals just using other free tools would be more suitable.

Pros:

  • Can add multiple keywords via excel
  • Full support for languages, search servers worldwide
  • Can check the Maps, mobile
  • Show the number of keyword searches
  • Create reports automatically via email, pdf, excel …
  • There is software on Android, iOS.
  • Compare project effectiveness by week, month and year
  • Convenient keyword filter tool (filter by many criteria: search volume, URL, keyword position, searches …)
  • Create smart keyword groups by Filter, Group, Tags
  • Create sub-accounts by project, logo by the business.
  • Keyword suggestions, keyword analysis.

Cons:

  • High cost
  • The free version is limited to only 20 keywords and 1 URL.

2. RANKAWARE

This is exactly a software, they check slower than Web-based tools, but more stable and do not worry Google fix or change algorithms. If you need a free and powerful software, Rankaware is software worth using.

Free version for 01 website and unlimited self-locking, completely legal use. This software allows you to check up to 3 search engines or server clusters simultaneously. For example, you can check at Google.com, google.com and yahoo or bing.

Pros:

  • Free unlimited number of keywords.
  • Check multiple search engines at the same time. (with google.com)
  • There is a history of location from time to time
  • There is a statistical overview chart to capture the project.
  • The yearly purchase price is quite cheap 59 USD/1 year to unlock them all.
  • There is an automatic check schedule according to the time you install or when you open the software is auto check.

Cons:

  • Due to the software, the time to check your keyword list will be slow.
  • You should add a proxy for checking faster, if there is only 1 IP
  • Paid package but the limited domain is not suitable for large projects (maximum 200 keywords, 5 domains)

If you’re just doing SEO, doing a small project, it’s best to use this software, instead of struggling to find other cracking software. Which sometimes loads a bunch of malicious code onto the computer but also doesn’t know. Using copyright like this also helps you to update and enjoy the latest gadgets or not to worry when Google updates.

How to make Google esay to understand your website?

There are many other ways Google can understand your site, however, the below are the 5 most important and fundamental elements.

Here are 5 factors that help Google understand the content of a website.

Domain

When you name a domain, if your domain root contains keywords, this will greatly affect your SEO, you will SEO a lot easier.

Of course, I’m not saying that domains with brand names will not be good for SEO, but rather, domains containing keywords about domains are much more advantageous.

URL

The way to name the URL with the same topic field of the website is the most effective way for Google as well as readers to understand what your website is talking about. Because, when Google looks at your website, the domain, title, URL are the factors that it is considered first. So, these are the three things that determine most of the relevance of your website.

Normally, you can put keyword names in your URL, but this will lead to over-optimize your website.

Anchor text

Anchor text is a word or phrase inserted into an article that contains a link to another page. It can be said that anchor text is extremely important for Google bots to track links and understand your website.

When a user searches for “SEO services”, the Google bot will take a database (data that Google has previously-stored) or will go around looking for the most potential websites for this keyword. .

At this point, your website will have the advantage of appearing on the front page of Google when there are anchor texts related to SEO services that link to various anchor text about SEO services.

Title

Website title is the 3rd factor contributing to make Google and readers understand your website topic.

When Google looks at a website while crawling on the internet, it will look in order of priority Domains> Url> Title> Content. Because Title milestones are extremely important in your SEO Top Google, you should choose keywords that have a lot of searches (or key keywords) to put it into the title.

2

Content

Content is evaluated as the final factor in helping Google understand what your website is about.

Perhaps many of you will disagree with me, but the fact is that I’ve seen many SEO projects without any content other than relevance in domains, URLs, titles, backlinks (anchor text) and still to the top.

That is not to deny content, in fact, SEO is just a marketing tool, if you do not have content, how can you sell goods and build brands?

For me, content is indispensable when doing marketing and more than that, there are many people out there, just with content marketing strategy but still ranked to the top of a series of keywords thanks to the viral content of the internet. They elevate their brand.

4 most effective way to SEO your websites

Search Engine Optimization (SEO) is always changing. Changing Google’s algorithm sometimes means rewriting your entire SEO strategy from scratch.

Although the goal is always the same (for your site to be on the first page of search results). But the way to get results is always different. That is why trends are important to note. It will be a waste of time. And the cost to start an important marketing campaign when implementing the algorithms goes wrong.

1. Integrated smartphone

Your website must be optimized for use on mobile devices. It is an SEO trend. A potential customer can find you on a smartphone. A tablet or other mobile devices. If they find the site is not optimized for mobile devices. They will not waste time and move to other sites immediately.

2. The more links the better

It is very surprising that links are still important as part of your SEO strategy. Even in this 2017. This is still considered an effective SEO web. When building references is considered the cornerstone of internet marketing. Links are the way customers are reaching you. It is recommended to divide evenly into 50/50 external links from external websites. And the remaining 50 depend on internal links coming from your own website.

3. Keyword trends

Keywords are seen as a key point in SEO strategy. It is difficult to change in the near future like link building. Keywords allow customers to easily find you. Instead of cramming all your keywords in your blog posts, the text. Focus on the content and let the keyword repeat naturally. If not, customers can start looking for companies that actually bring better information.

Try using Google Trends or Google Keyword Planner. These tools allow you to choose the best keywords for your brand. From there build ideas for your content.

4. Don’t forget about long texts

The short content is great. But this does not mean that content with long form should be removed. Google’s algorithm has shown that the message can also increase rankings. If you usually write 500-700 words, try to increase this to 1000 or 2000 words. Each of your articles should be 1000 words. This is essential for writing longer messages. If your content requires a good explanation for your article.

What skills does SEO need

SEO (Search engine optimization) is one of the biggest differences of Online Marketing. The effect of SEO is probably many of us have understood too well, this article will mention another aspect, that is SEOer, but people still work hard every day to bring your website closer to customers. So what skills are needed to become a good SEOer with dozens, even hundreds of top keywords?

“Content is King”, this is the catchphrase of any SEOer at the present time. Why is it so affirmed? Because the job of SEO is to put keywords related to your website or business sector to rank high in the ranking of search pages. In order to do this, the website must be evaluated by high quality search sites, so the content on the website needs a huge number of views.

It is for this reason that an SEOer wants to succeed, first of all, to create content that draws the attention of the reader. Maybe you do not write well and profoundly like the literary people, but you are the best person who understands the website so you will have better orientation.

Having a king can not lack the queen next, and in the SEO world, “Link is Queen”, linking quality with good content will create a pair of matches enough to scan all search pages even in any field. So right after creating impressive content, the next thing that SEOer needs to do is build a backlink system pointing to your website. The more quality backlinks, the greater the website’s reputation, the higher the rankings will be.

If you want to create a good backlink, it must depend on how SEOer works, see if they have found any forums, social pages to share links, see how the link contains quality, and very much weak. another factor. This is why after content, what SEOer is indispensable is the ability to build backlinks.